If the last freelance writer you used ballsed the whole thing up, they may have been a lousy writer, but what sort of brief did you give them?
Small business not growing? What you need is a full-throttle, marketing plan – a road map to success that’ll get you back on track.
Next time I hear someone say “His performance like literally blew me away”. . . . or. . . . “I was so embarrassed, I literally died,” I’m going to puke my guts out — figuratively speaking.
Dear Telstra, you probably don’t need my advice on how you could improve your email marketing and keep your subscribers. But I’m going to give it to you anyway.
I see it the whole time. Sloppy writing, flabby sentences and way too much jargon. But there’s one writing crime that really gets up my nose. Lazy repetition. It drives me NUTS!
USP stands for Unique Selling Proposition. When you get it right and your marketing focuses on your USP, you will soar above the competition. Sounds easy, doesn’t it?
When you talk. . .you pause for breath.
At other times, you pause for emphasis. . . to make a point.
And sometimes, it’s for clarity.
It’s similar when you write.
Can I really make this claim? Are there really guaranteed ways to boost your bottom line? Absolutely! And they’ve got nothing to do with increasing your prices or slashing overheads.
Feeling sluggish? Maybe a little weighty? Does the thought of writing another blog post turn your brain to mush? Or both? Let’s start with the blog problem. Disheartening, isn’t it.